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Matt Lynch on How Advisors can Stand Apart From Robo-Competitors

Matt Lynch, managing principal of Strategy & Resources, LLC, a financial services consulting firm in Dayton, Ohio, said it is a good time for advisers to highlight their caring sides. Investments and financial planning can be automated, he said. “But the ability to show empathy, and to give clients confidence to stay invested and make good decisions, that’s more of an art than a science.”

‘Life coaching’ Sets Advisers Apart From Robo-competitors

by Hillary Johnson, Reuters, March 20, 2016

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